Responsive Web Redesign, UX/UI
The aim of the project was simple, to emphasize the website’s photographers and their work.
FIAP gathers thousands of photographers from around the world, showcases their work, and organizes world cups, biennials, congresses, etc. The old website was very outdated, disorganized and some features that should be in focus, such as the photographs, were hard to find.
During the wireframing process I created a logical hierarchy of elements before going into the high-fidelity design phase. This allowed me to organize the large amount of visual and textual content in the best and fastest way possible.
implemented new features
Many documents are needed to organize FIAP events. By adding appropriate filters and tables, putting the most important documents at the top of the page, a consistent and functional pattern emerged which simplified the experience of collecting data for different events.
adapting to the digital landscape
Photographs and written content are adaptable so that nothing gets lost on smaller devices.